Why Communication Breaks Down in Elevator Businesses with Lisa Diaz
The majority of communication issues in elevator businesses are coming from a lack of clear expectations, missing structure, and conversations that are happening way too late.
In this episode of the Elevator Entrepreneur, I sat down with Lisa Diaz from Turf Elevate to talk through why breakdowns between owners, the field, and clients tend to show up before cash flow problems do, and why repeating yourself is often a sign the system (not the people), needs fixing.
This conversation reflects exactly what we see inside eGROW: elevator business owners carrying too much because their processes, systems, and early agreement aren’t fully in place yet.
Ready to fix the root issue?
Join the eGROW waitlist to be the first to know when doors open and get access to proven industry frameworks designed to bring control, predictability, and sustainability to your elevator business.
00:00 – Welcome 00:35 – Lisa’s background and path into infrastructure
01:30 – The Grand Central “aha” moment
03:50 – Why elevators became the focus
06:20 – Payment cycles and cash flow challenges
08:25 – Why early conversations matter
11:35 – Technology, clarity, and expectations
13:30 – RFPs, relationships, and choosing the right work
16:30 – Trust, clients, and getting paid faster
19:20 – Leadership responsibility and communication
20:30 – Ideal customer profiles and alignment
22:10 – Final thoughts
